IYBS Local Marketing Strategy & Systems
Renton, WA Marketing Agency

Get your team running the marketing, so it doesn't all ride on you.

IYBS Local runs hands-on workshops that get you and your team using AI and smart marketing systems in the daily work. You walk out able to handle the marketing, the follow-up, and the reviews yourselves. Rather move on your own? We also have guides, templates, and AI tools you can buy and use today.

Independent business owner in her workspace
Real operations work in progress
About

Real operations. Real strategy. Real years doing both.

I've spent more time on a kitchen line and behind a counter than most marketers have spent in their careers. I've also spent the last fourteen years building the marketing, campaigns, and systems that independent owners actually use to grow.

That mix is the whole point. You don't need another agency that's never run a register. You need someone who's done the work, knows what works, and can tell you the difference between a marketing problem and a business problem.

More about Annette →

Our Work

What owners bring us in for.

01

Stop guessing what to do next

You shouldn't have to figure out marketing, social media, listings, automation, and AI on your own. In a workshop, we map a clear plan that fits your business, your team, and your time, so everyone knows the next move.

02

Get the business running without you in every step

Right now, if you stop chasing it, it stops happening. We set up the systems that handle the follow-ups, the bookings, and the reviews, and your team leaves able to run them without you.

03

Grow without breaking what's working

Growth is supposed to feel good. Too often it just means more chaos, more hires, more headaches. We build the marketing systems that let you grow steadily, using AI to do more without the mess.

A few of the people we've worked with
Manny's Choice Flour · Port of Seattle · Tabor 100 · UW Foster School of Business · City of Tukwila · WA State Dept of Veterans Affairs · Business Impact NW · Renton Chamber of Commerce · Urban Impact Seattle
Who We Work With

We work deepest in a few industries we know from the inside.

We don't take every client. We work where we've put in the years and learned how the business actually runs.

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Questions

Questions owners ask.

What kind of businesses do you work with?

I work deepest in three kinds of businesses I know from the inside: owners running two or more locations, veterinary practices, and food businesses. I spent 35 years as a business owner before I focused on marketing, so I understand how a business actually runs, not just the ads. If you are outside those and the fit feels right, reach out and I will tell you honestly whether I am the right person.

What is AI search visibility?

It is making sure your business shows up when people ask AI tools like ChatGPT, Google's AI, or Perplexity for a recommendation. More people ask AI who they should use instead of scrolling search results. If your business is not set up to be found there, you are invisible in that conversation. I help you fix that.

Do you work with businesses outside Renton?

Yes. I am based in Renton and work with owners across the Puget Sound area, including Seattle, Bellevue, Tacoma, Kent, Tukwila, and Everett.

Do you build websites?

IYBS Local is marketing and strategy. For website builds, website hosting, or business email, visit our website division at agwashingtonweb.com.

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Two Ways In

Come to a workshop, or start on your own today.

Bring your team to a workshop and walk out running your marketing yourselves. Or grab a guide, template, or AI tool and start right now, including a do-it-yourself check of how AI recommends your business.