You are on LinkedIn, Now start getting leads!

You are on LinkedIn, Now start getting leads!

You are already using LinkedIn so you must know it is an extremely valuable tool for you to get B2B leads.  But did you know that you need to be posting content to reach your target decision makers? 1. 94% of B2B marketers use LinkedIn to distribute content. 2. 10...
Important Facts about Digital Marketing

Important Facts about Digital Marketing

5 Important Facts about Digital Marketing 1. The average person now spends more time browsing online than watching TV or reading newspapers. That’s a very important stat. Are you investing enough in your online presence? 2. By 2019, advertising on mobile devices,...
Is your Website Mobile-friendly?

Is your Website Mobile-friendly?

A mobile website is one that has been designed to be responsive. This means the site can detect what kind of mobile device it is being viewed on.  It then adapts itself to fit and function properly on the device. Here are 5 reasons why you should have a mobile site:...
Make the Most of Your Ads By Choosing Your Audience

Make the Most of Your Ads By Choosing Your Audience

Building a following on Facebook takes a huge amount of time and effort, and after all that, your posts can still get lost in the shuffle!  Using Facebook Ads you get to build your perfect audience by location, age, gender, and interest. You can also use your Facebook...
Avoid these Online Advertising Pitfalls

Avoid these Online Advertising Pitfalls

At IYBS Local, we are veterans when it comes to PPC (Pay-Per-Click) campaigns. We see so many small businesses make mistakes when they are getting started.  Here are a few you should avoid: 1. Failure to Identify a Realistic Budget. When you start a new campaign, you...
Tracking Your Customers Will Lead to a Winning Conversion Path

Tracking Your Customers Will Lead to a Winning Conversion Path

Of course, you want to be getting the most conversions possible using your website! But how do you know what your potential customers are looking for? You can study how your customers are currently interacting with you. We want you to take some time right now to...

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