Can Adding Marketing Automation Really Help Your Business Grow?

The answer is “Yes” if you actually use it to it’s full potential.  Trouble is, most business owners purchase the software that makes their marketing processes move faster, but then don’t use it.  Most say it is too difficult or that there is not enough time in the day to learn how to implement marketing automation.

Automating your marketing help your business marketing campaigns and customer communication processes run smoothly and consistently which, once setup, needs little effort afterwards.

Automating your marketing campaigns can help:

Increase Inbound Conversions– Identify the true results in your marketing campaigns.  See missed opportunities and identify the problem of not attracting the right audience, low conversion rates.

Boost Email Marketing Performance- Boost your email open rate, create personalized relationships, and even after-the-click-tracking which allows you to nurture your clients and prolong the life of the lead.

Increase team accountability– Those missed opportunities we spoke of earlier?  Here’s where accountability tracking comes in.  Your team will now know your clients and prospects and understand the results from their efforts.  This includes lead history, follow-up status, understanding their wins vs. losses.

Improve Lead Distribution Effectiveness– Imagine having the ability to change the lead distribution channels on the fly and  perform lead transfers in real-time.  Lead distribution effectiveness means identifying the best opportunities to optimize your lead channel for success.

How Can I Add Marketing Automation Services to My Business?

Many business owners who have an interest in marketing automation have a good idea of the benefits of marketing automation.  They know they should be using marketing automation but lack the knowledge of what to do, where to start, and how to get the job done.

The answer to the question: “How Can I Get This Done?”[/vc_column_text][/vc_column][/vc_row][vc_section css=”.vc_custom_1519066142349{padding-right: 0px !important;padding-left: 0px !important;}”][vc_row css=”.vc_custom_1519066432166{padding-right: 0px !important;padding-left: 0px !important;}”][vc_column][vc_custom_heading text=”IYBS Local Marketing Automation Services” font_container=”tag:h2|font_size:24|text_align:center|line_height:1.8em” use_theme_fonts=”yes” css=”.vc_custom_1526747646068{padding-top: 20px !important;padding-bottom: 20px !important;background-color: #81d742 !important;}”][/vc_column][/vc_row][/vc_section][vc_row content_placement=”middle” css=”.vc_custom_1522004319379{padding-right: 40px !important;padding-left: 40px !important;background-image: url(https://iybs-local.com/wp-content/uploads/2017/05/online-marketing.jpg?id=166047) !important;}”][vc_column css=”.vc_custom_1518185764695{padding-right: 3px !important;padding-bottom: 3px !important;padding-left: 3px !important;}”][vc_column_text]

The SharpSpring Platform

We are Sharpspring Partners.

SharpSpring is a sales and marketing management platform with powerful automation capabilities.

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Our Managed SharpSpring Marketing Platform Services” font_container=”tag:h2|font_size:24|text_align:center|line_height:1.8em” use_theme_fonts=”yes” css=”.vc_custom_1519066499328{padding-top: 20px !important;padding-bottom: 20px !important;background-color: #81d742 !important;}”][vc_column_text]It’s suite of tools empowers sales and marketing professionals to drive more leads, convert more leads to sales, and optimize their return on investment. Any business can benefit from using SharpSpring. The platform stores all sales and marketing data in one place, making it the perfect control center for running your campaigns. All of the tools necessary for optimizing those campaigns are also built in to SharpSpring, so you can quickly obtain valuable insights and then act on them directly from SharpSpring. With everything in one place, you’ll find it easier than ever to grow your marketing programs and prove your ROI.[/vc_column_text][vc_column_text]Call us at 425-272-5932 to learn how you can Drive the Right Leads. Help Convert those leads into more sales and Optimize the return on your investment.[/vc_column_text][/vc_column][vc_column][vc_row_inner][vc_column_inner width=”1/3″][vc_icon icon_fontawesome=”fa fa-thumbs-up” background_style=”rounded-outline” background_color=”blue” size=”xl” align=”center”][vc_custom_heading text=”Benefits of using SharpSpring

Marketing Platform” font_container=”tag:h2|font_size:20px|text_align:center|line_height:1em” use_theme_fonts=”yes”][vc_column_text]

  • A Fraction of the Cost
  • Easiest-to-Use Interface
  • Time-Saving Automation
  • Built-In & 3rd-Party CRM
  • Unlimited Support

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″ css=”.vc_custom_1519064757071{padding-top: 0px !important;border-radius: 3px !important;}”][vc_icon icon_fontawesome=”fa fa-pie-chart” color=”sandy_brown” background_style=”rounded-outline” background_color=”sandy_brown” size=”xl” align=”center” css=”.vc_custom_1519065864333{padding-bottom: 0px !important;}”][vc_custom_heading text=”Benefits for Marketing:

More Leads, Less Spend” font_container=”tag:h2|font_size:20px|text_align:center|line_height:1em” use_theme_fonts=”yes”][vc_column_text]

  • See an end-to-end picture of the customer journey, from first interaction to conversion and beyond.
  • Track leads acquired through both online and offline channels, including phone calls.
  • Know which campaigns are most effective and increase the number of leads that come in without increasing spend.
  • Create automatic email marketing campaigns based on the behavior of your leads.••••

[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″ css=”.vc_custom_1519064695257{padding-top: 0px !important;border-radius: 3px !important;}”][vc_icon icon_fontawesome=”fa fa-money” color=”green” background_style=”rounded-outline” background_color=”green” size=”xl” align=”center”][vc_custom_heading text=”Benefits for Sales:

More Sales, More Revenue” font_container=”tag:h2|font_size:20px|text_align:center|line_height:1em” use_theme_fonts=”yes”][vc_column_text]

  • Use VisitorID to identify anonymous web visitors, and easily create new lead records using the integrated CRM.
  • Focus time on sales-ready leads that have already been nurtured with relevant content and prioritized with custom lead scoring.
  • See the complete history of every lead, and shape your sales pitch around his or her specific interests.
  • Create alerts for salespeople on hot lead activity so they can immediately reach out whenever a lead demonstrates interest in making a purchase.

[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_section css=”.vc_custom_1519066142349{padding-right: 0px !important;padding-left: 0px !important;}”][/vc_section][vc_row][vc_column][vc_column_text]If you are seeking a solution on how to manage your online marketing campaigns, deploy an effective marketing automation process that saves time and money, and get the job done in less time and with more efficiency than doing it manually. Talk to us.

Schedule an appointment. Let’s have a conversation.
Schedule online[/vc_column_text][/vc_column][/vc_row]